Create a surreal comedy sketch overviewing the main events of 2017
Tom and Hubert came to us off the back of their '2016' video with the idea bringing their heightened cinematic aesthetic to a whole new level. So we immediately grabbed our drone.
We loved working with them as they vibe with one of real passions, making irreverent yet cinematic comedy. We shot the video over two weekends, doing all we could to make the landscape as epic as possible. Our first shoot was during a very cold Winter day at Camber Sands. The setting was perfect - desolate and unforgiving (especially in those November winds). With just a three-man crew we used the low chilly light to our advantage and pulled off some beautiful shots.
The turnaround for the edit was fast. We worked closely with Tom and Hubert fine-tuning each comedic beat until the whole video felt as punchy as possible. We were delighted to see the response as it quickly garnered over 2.5 million views on UniLad.