To create short, arresting content for NIA's social channels.
We've been asked to develop loads of content for NIA but these clips are some of our favourites. The first two are part of a series of short Instagram posts, each one showcasing a different NIA product: we were asked to pitch some light-hearted sketch-like ideas that would capture an Instagram audience and sell the NIA brand in only 20 seconds. The final clip, meanwhile, was targeted at a Facebook audience. We were given a minute of screen time and asked to create something which showed how NIA products are incorporated into a busy schedule: with a mix of chopped-up sounds and a quick beat we think we were able to capture the style and feeling of NIA's brand.